Content Marketing Tools:
Prezi:
Let’s be honest – most slideshow presentations suck, but Prezi helps you make
presentations people will actually want to watch.
Cost: $59/year
Powtoon:
Powtoon lets you create animated
elements for your slideshows quickly and easily, bringing a touch of finesse
that most PowerPoints lack.
Cost: Free for limited use; pro
plans start at $59/month
Blog Topic Generator:
Stuck for ideas on what to blog about? Then try HubSpot’s Blog Topic Generator, which does pretty much exactly what you’d
expect it to do.
Cost: FREE
Content Idea Generator:
Similar to HubSpot’s Blog Topic Generator, Portent’s Content Idea Generator helps you quickly come up
with ideas for new content projects simply by plugging in a general topic.
Cost: FREE
Trello:
Trello is a godsend for large or
distributed content teams working to a shared editorial calendar by simplifying
the editorial workflow process into nice easy boards. Seriously, check it out.
Cost: Free for limited use; pro
plans start at $8.33/month
Feedly:
Many a marketer mourned the loss of Google Reader (RIP),
but Feedly is just as good – if not
better. Stay on top of the day’s news and must-read content with this awesome
RSS app.
Cost: Free for personal use;
pro plans start at $5.41/month
CoSchedule:
Another scheduling/editorial calendar tool, CoSchedule also offers some nifty
free content tools like its Headline Analyzer. Well worth a look for small
teams.
Cost: Plans start at $15/month
After the Deadline:
Not all content teams can afford the luxury of hiring a
dedicated copyeditor, which is what makes After the Deadline so awesome. This free
Chrome plugin checks your grammar, spelling, and everything else you need to
keep an eye on before hitting “Publish.”
Cost: FREE
Polar:
Adding interactive elements like online polls can be a great
way to make your content more engaging. Polar makes adding polls to
your content a snap, and it has a really intuitive interface, so you don’t need
mad coding skills to get started.
Cost: FREE
SlideShare:
For marketers who do a lot of conference presentations or
webinars, SlideShare is the other social network. Create
awesome slide decks, then share them on SlideShare with your audience – simple.
Cost: FREE
PlaceIt:
Ever wanted to put screenshots of your product into stock
imagery, but lack Photoshop skills? Now you can with PlaceIt, an easy way to
customize images with your own branding and product stills. It also features
video integration, which looks awesome.
Cost: FREE
Canva:
Canva lets you create stylish,
striking visuals for social media posts and content projects with an effortless
drag-and-drop interface. You can upload your own assets to work with (for
free), or pay a small fee to use Canva’s own library of visual materials.
Cost: Free for limited use; pro
plans start at $12.95/month
Share As Image:
A really nifty tool for content marketers, Share
As Image lets you add text to any image on the web
for fast, easy social sharing of visual content. Just be sure to get permission
to use images you find online before including them in your campaigns.
Cost: Free for limited use; pro
plans start at $8/month
Piktochart:
Long gone are the days when you needed to hire an
expensive graphic design specialist to create beautiful infographics. Piktochart is an awesome free tool
that lets you start designing infographics, presentations and more in minutes.
Well worth bookmarking.
Cost: FREE
Tableau Public:
Incorporating data visualization into your content
projects is a near-guaranteed way to make them stickier and really pop when it
comes to illustrating complex topics. Tableau
Public is an amazingly powerful, completely free
data visualization tool that lets you create incredible interactive
visualizations. Amazing.
Cost: FREE
The Readability Test Tool:
Nailing the style and tone of your content is crucial. To
check if your latest post is a little on the wordy side, check out The
Readability Test Tool,
which evaluates web pages according to the Flesch Kincaid Reading Scale.
Cost: FREE
Quora:
It might not seem like a content marketing tool, but Quora can be invaluable for
crowdsourcing answers to your questions. Many content marketers use Quora to
find quotes, explain complex topics, and other ways to make their content more
accessible.
Cost: FREE
OmmWriter:
Hate drafting in Word? Need to eliminate distractions
while you’re blogging? Then give OmmWriter a try. This minimalist
writing environment strips away everything between you and that all-important
first draft, giving you the time and space to get more done.
Cost: FREE
Evernote:
Personally, I favor the
hundreds-of-bookmarks-organized-into-folders approach to research, but if this
sounds like too much hassle, give Evernote a try. This powerful free
app lets you save virtually anything you find online to a personalized folder
system synced across all your devices – awesome.
Cost: FREE
Written by OM MAURYA SIR
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