Flickr offers a massive repository of photos. Because photos can
be stored at
full resolution, the site is popular with photographers. The site features free
and Pro versions. Since adding 1 terabyte of free storage that’s available on any
device, the site has seen a 170 percent increase in the daily sharing of photos.
full resolution, the site is popular with photographers. The site features free
and Pro versions. Since adding 1 terabyte of free storage that’s available on any
device, the site has seen a 170 percent increase in the daily sharing of photos.
The people:
Flickr has over 87 million users, a number that has
grown since a mobile and
desktop redesign and the addition of free storage. While many of the users are
“traditional” photographers – that is, they use a Canon, Nikon or other camera
– the iPhone is the most popular camera on the platform, which is followed by
smartphones generally.
desktop redesign and the addition of free storage. While many of the users are
“traditional” photographers – that is, they use a Canon, Nikon or other camera
– the iPhone is the most popular camera on the platform, which is followed by
smartphones generally.
The challenges:
Flickr is a place to
archive and catalogue photos. Businesses using the site should invest time in
adding descriptions, captions and keywords so that their images are more easily
found and increasingly shared. They also should add a watermark to their images
to keep their brands at the forefront of viewers’ eyes.
The tips:
1. Use Flickr for visual storytelling. Facebook may be
emphasizing visual media, but if you truly want to tell a visual story, Flickr
is the place to do it. You can present your story in its full glory, not in the reduced resolution version that Facebook offers. Even Google+ pales in
comparison to Flickr. While you can upload full-resolution photos to Google+,
they count toward the space available with your Google account.
2. Make your photos
easy to find. If you want your story found, catalogue your photos intelligently.
Use tags and relevant keywords so that your images will appear in search
queries. Sets let you group photos by subject area or events.
3. License your photos
and make them shareable with a Creative Commons license. Flickr may be a good
place to archive your photos, but a primary result is sharing. Get earned
opportunities by allowing people to share and use your photos.
4. Use groups. If you
want to create connections and empower your fans, join groups or start one.
Groups are a way for people to unite around a central theme, and to find and
share images and stories that are relevant to them.
5. Flickr is for
enjoying photos. Photos are a means for social interactions at sites like
Instagram and Snapchat. Flickr offers a richer experience, which means you will
want to post print-quality photos. You also want to avoid “salesy” photos;
Flickr is adamant that you use the site to share photos, not to sell things.
6. Flickr offers businessaccounts and ways to advertise.
If you haven’t noticed the ads, it’s because they’re less obtrusive than the
ones found on sites like Facebook. They also don’t appear on paid accounts.
Thanks for sharing such a great information, Hope you will publish more.
ReplyDeleteI really appreciate the blog,
Please publish more blogs like this
To know more about DIGITAL MARKETING do visit the below mentioned Link-
DIGITAL MARKETING COURSE
Again thanks for providing great quality blogs...