Marketers get by with a little help from
their friends – well let us introduce you to 32 new friends! These free and
nearly free content marketing tool should help make your job a little easier.
Note: The aim was to only list free content
marketing tools, but there are a few paid ones in the mix as well (freebies
only get you so far). Unless marked as a paid tool, all content tools listed
here have at least some kind of free offering.
- Content Curation Tools (finding great
stuff to share)
- Content Creation Tools (create your
own awesome stuff to share)
- Tools for Finding Content Creators (find
folks to make custom content for you)
- Content Promotion and Management (sharing
and managing your content)
- Content Analytics & Measuring (analyzing
and measuring your content's effectiveness)
- Other Content Marketing Tools (random
content tools we think are neat)
Tools to help you
discover great content to read and share across the web
Storify: Storify is a great content curating tool
that lets you collect various social media elements on a chosen topic and present
them all in one sleek format. Alternatively, you can search a topic on Storify
and see what other users have created.
Feedly: Feedly is a great RSS reader that lets you
stay updated on the latest and greatest blog content. Feedly is stylish and
streamlined, making it easy to add, sort, and organize content.
EverPost: EverPost is another great content curating
tool, letting you find new stories based on your pre-selected favorite topics.
Tools to help you
create awesome, original content pieces
Visual.ly: Browse their massive collection of
infographics for inspiration, then enlist top-notch talent to create your own
high-quality, customized infographic content pieces.
Prezi: Elegant visual presentations that can be
edited and shared in the cloud. Free version allows for public presentations
smaller than 100MB. Paid options allow offer more features and space.
Powtoon: Powtoon is an animated content creation tool
to help you make custom animated videos - great for explainer videos.
The paid version offers more images to use, HD quality, and the ability to
create animations longer than 5 minutes.
SlideShare: View, upload, and share slide deck
presentations with audiences across the web.
GoToMeeting: An online meeting/webinar platform with
support for most popular desktop and mobile devices. A host of easy-to-use
features makes GoToMeeting one of the most popular webinar platforms around.
Recording webinars allows users to create and share video resources that can be
used as valuable content pieces. If you're not sure how to do a webinar,
check out Dan's post. [Free Alternative: Google Hangouts]
PlaceIt: PlaceIt lets you upload images of your
product or website and insert them into high-quality photos. Small image
downloads are free, larger files will cost you.
Skitch: Skitch is a free markup tool for
Evernote. Easily add shapes, highlights, and call outs to your photos to create
super sharable content.
Image from AndroidNova
Tawkers: Tawkers lets users host live web chats. Once the
live chat is ended, conversations can be embedded and published on websites.
Listly: Create custom lists and have visitors vote on
items. Very easy way to create fun, engaging pieces of content that can easily
be shared.
Share As Image: Share As Image is a super cool free app that lets you turn
any image you see into a custom content piece. Download the app (or use the
Chrome plugin), find an image you like, click "share as image," and
customize the image with beautiful text fonts or Instagram-esque filters.
Share As Image makes it easy to create cover
images for your blog posts or quotable images that tend populate much of
Pinterest. Once you've created your image content, you can save the pic or
share it on various social media networks, all from within the app. Download
the pro version and get a huge collection of stock photos, patterns, and the
option to replace the Save As Image watermark with your own. This one is a
must-have for content creators - check it out!
Quora: Quora lets users ask questions and receive
answers. Content marketers can use it to discover what kind of questions their
audiences are asking. Use Quora for blogging inspiration - answer Quora
questions through a high-quality blog post and you’ve got yourself some content
gold.
Paper.li: Create your own custom online newspaper
featuring articles, photos, and videos from all across the web based on topics
of your choosing. Share and promote your online newspaper via social media
(sorry paper boy, you’re fired).
ThingLink – ThinkLink lets you create custom
interactive images by adding clickable icons to links, video, text, music,
other images, you name it!
http://seotricksforwebsite.blogspot.in/2017/03/free-image-creation-tools.html
http://seotricksforwebsite.blogspot.in/2017/03/free-image-creation-tools.html
Content marketing
tools for finding and hiring content creators
Contently: Contently helps businesses find and
collaborate with quality freelance writers.
oDesk: An easy-to-use platform that helps you find
the right freelancer for the job. See a freelancer’s work history, portfolio,
and reviews before hiring them. oDesk helps you confidently hire content
creators, guiding and helping you along the way.
Content marketing
tools for sharing and promoting your content
Buffer: Buffer lets you mark articles you want to
share and puts them into your queue. Those articles are then shared across your
social media accounts at various times spread throughout the day.
HootSuite: Manage all your social media accounts,
track mentions, respond to fan interaction, and schedule posts with this social
media management tool.
Tweetdeck: Manage multiple Twitter accounts, schedule
Tweets, and track mentions and hashtags. Basically, your number one Twitter hot
spot.
Mail Chimp: One of the most popular platforms for
email marketing management, Mail Chimp lets you organize contacts, send emails,
and track results.
DivvyHQ: An editorial calendar management system to help
keep you stay organized and on task while collaborating with team members.
[Paid. Free Alternative: Google Drive]
TrackMaven: Track all your content pieces across
organic, paid, and social mediums, and easily compare your results to
competitors. Plus, their logo is a really, really adorable corgi. [Paid]
Click to Tweet: Click to Tweet lets you easily create
clickable, tweetable links with customized text.
PR Newswire: Send
out press releases to a global database of over 700,000 journalists and
bloggers. [Paid]
Tools to measure
and analyze content marketing performance
Google Analytics: Track your website traffic, measure
social media efforts, create customized reports, and much more. A free
analytics powerhouse.
Buzzsumo: Lets users analyze content performance
across social mediums. Just search a keyword or topic and see which articles on
the web are getting it right. Observe the successful posts and replicate for
your own benefit.
Ubbersuggest: A free keyword suggestion tool that
gives you a very healthy assortment of keyword suggestions based on your input.
Addvocate: Measure and track your own employees and how
they share your content. Lets you prioritize content you want employees to
focus on sharing, and see which of your employees is having the biggest impact
on customers. [Paid]
Optimizely: A tool that lets users easily A/B
test any number of variables. [Paid]
Creative Commons: Search and discover creative
commons licensed media (images, video, etc.) to use for your marketing
purposes.
Gravity: Keeps track of what topics are hot on
the web, and makes it easy for you to see which articles and topics will
resonate with your audience.
Thank you for sharing such valuable information and tips about content marketing. This can give insights and inspirations for us; very helpful and informative! Would love to see more updates from you in the future.
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