How to Search on
Google
Here's an overview of some of the most useful Google search
tricks. You'll be an expert Google search-er in no time.
Step 1) Explicit Phrase
Let's say you're searching on Google for content about inbound marketing. Instead of just typing inbound
marketing into the Google search box, you will likely be better off
searching explicitly for the phrase. To do this, simply enclose the search
phrase within double quotes.
Example Search: "inbound
marketing"
Step 2) Exclude Words
Let's say you want to search for content about inbound
marketing, but you want to exclude any results that contain the term advertising.
To do this, simply use the - sign in front of the word you
want to exclude.
Example Search: inbound marketing
-advertising
Step 3) This OR That
By default, when you conduct a search, Google will include all
the terms specified in the search. If you're looking for any one of one or more
terms to match, then you can use the OR operator. (Note: The OR has to be
capitalized).
Example Search: inbound marketing OR
advertising
Step 4) Words in the
Text
If you want to find a webpage where all the terms you're
searching for appear in the text of that page (but not necessarily beside each
other), type in allintext: followed immediately by words
or phrases.
Example Search: allintext:vermont
ski house lake
Step 5) Words in the
Text + Title, URL etc.
If you want to find a webpage where one term appears in the text
of that page and another term appears elsewhere on the page, like the title or
URL, then type in that first term followed by intext: followed
immediately by the other term.
Example Search: neil
diamond intext:red sox
Step 6) Words in the
Title
Want to find a webpage with certain words contained in the title
(but not necessarily beside each other)? Type in allintitle: followed
immediately by words or phrases.
Example Search: allintitle:wine club
Step 7) Words in the
TItle + Text, URL, etc.
Want to find a webpage where one term appears in the title of
that page and another term appears elsewhere on the page, like in the text or
the URL? Type in that first term followed by intitle: immediately
followed by the other term.
Example Search: flu shot
intitle:advice
Step 8) Words in the
URL
If you want to find pages with your search query mentioned in
the URL, type allinurl: immediately followed by your
search query.
Example Search: allinurl:digitalmarketing blog
Step 9) How to
Search Within a Website
Often, you want to search a specific website for content that
matches a certain phrase. Even if the site doesn’t support a built-in search
feature, you can use Google to search the site for your term. Simply use the site:somesite.com modifier.
Example Search: site:www.smallbusinesshub.com
"inbound marketing"
Step 10) Related Search
If you want to find new websites with similar content to a
website you already know of, use the related:somesite.com modifier.
Example Search: related:visual.ly
Step 11) A Page That Links
to Another Page
Let's say you want to search for every website that cites
a BuzzFeed article on their website. To do this, use the link: command,
immediately followed by the name of a page. Google will give you all pages
that link to BuzzFeed's official website. The more specific the URL is, the
fewer, more pointed results you'll get.
Example Search: link:buzzfeed
Step 12) Similar
Words and Synonyms
Let’s say you want to include a word in your search, but also
want to include results that contain similar words or synonyms. To do this, use
the ~ in front of the word.
Example Search: "inbound
marketing" ~professional
Step 13) Word
Definitions
If you need to quickly look up the definition of a word or
phrase, simply use the define: command. You can listen to the
word's pronunciation by pressing the megaphone icon.
Search Example: define:plethora
Step 14) Missing
Words
Ever forgotten a word or two from a specific phrase, song lyric,
movie quote, or something else? You can use an asterisk* as a
wildcard, which can help you find the missing word in a phrase.
Example Search: much * about nothing
Step 15) News in a
Specific Location
If you're looking for news related to a specific
location, you can use the location: command to search
Google News for stories coming from that location.
Search Example: star wars
location:london
Step 16) Specific
Document Types
If you’re looking to find results that are of a specific type,
you can use the modifier filetype:. For example, you might want to
find only PowerPoint presentations related to inbound marketing.
Example Search: "inbound
marketing" filetype:ppt
Step 17) Translations
Want to translate a simple word or phrase from one language
to another? No need to go to a translation website. Just search translate
[word] to [language].
Example Search: translate
krankenwagen to english
Step 18) Phone
Listing
Let’s say someone calls you on your mobile number, and you don’t
know who it is. If all you have is a phone number, you can look it up on Google
using the phonebook feature.
Example Search: phonebook:617-555-1212
(Note: The number in this example doesn't work. You’ll have to
use a real number to get any results.)
Step 19) Area Code
Lookup
If all you need to do is to look up the area code for a phone
number, just enter the three-digit area code and Google will tell you where
it’s from.
Example Search: 617
Step 20) Zip Code
Lookup
If you need to look up the zip code for an address, simply
search for the rest of the address, including town or city name and state,
province, or country. It'll return results with an area code (if
applicable),
Example Search: 25 First St.,
Cambridge, MA
Step 21) Numeric
Ranges
This is a rarely used but highly useful tip. Let’s say you want
to find results that contain any of a range of numbers. You can do this by
using the X..Y modifier (in case this is hard to read, what’s between the X and
Y are two periods). This type of search is useful for years (as shown below),
prices, or anywhere where you want to provide a series of numbers.
Example Search: president 1940..1950
Step 22) Stock
(Ticker Symbol)
Just enter a valid ticker symbol as your search term, and Google
will give you the current financials and a quick thumbnail chart for the
stock.
Example Search: GOOG
Step 23) Calculator
The next time you need to do a quick calculation, instead of
bringing up the Calculator applet, you can just type your expression into
Google.
Search Example: 48512 * 1.02
Step 24) Tip
Calculator
Along with a normal calculator, Google has a built-in tip
calculator. Just search tip calculator and you can adjust
the bill, tip %, and number of people splitting it.
Search Example: tip calculator
Step 25) Timer
Don't have a timer handy? Google has you covered. Just type in
an amount of time + the word "timer," and the countdown will begin
automatically
Search Example:
Search
Example: 20 min timer
Step 26) Stopwatch
Search "stopwatch" and it'll bring up a stopwatch for
you to start when you're ready.
Search Example: stopwatch
Step 27) Weather
Next time you're looking for quick weather stats or a forecast
for a certain area, search for weather followed by a
location. Google will give you both before the first search results.
Search Example: weather
cambridge ma
Step 28) Sunrise
& Sunset Times
If you're curious when the sun will rise and set that day at a
specific location, do a simple Google search with the word sunrise or sunset along
with the location name.
Search Example: sunrise acadia
Step 29) Flight
Statuses
If you type in the airline and airplane number into Google, it
will tell you the flight information, status, and other helpful information.
Search Example: BA 181
Step 30) Sports
Scores & Schedules
Want to know the latest sports scores and future schedules of
your favorite teams or match-ups? Search a single team name or two team names
and Google will use Google Sports to spit out scores and schedules before the
first search results.
Search Example: manchester united
Step 31) Comparing
Food
Believe it or not, if you're ever curious how two types of
(fairly generic) foods compare with one another, you can do a quick Google
search to see how they differ in calories, fat, protein, cholesterol, sodium,
potassium, and other nutrients.
Search Example: pizza vs broccoli
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